Session

Future-proofing content strategies: What goes where? And how?

Thursday, March 8, 2018
3:00 PM - 4:00 PM

Canadian content bosses talk development strategies for uncertain times.

Broadcasters now have to juggle multiple platforms, rights windows and production partners in greenlighting original programming, as they seek to compete in a cluttered and expensive content landscape. So how are these factors, and more, influencing current and future commissions?

Join Canada's top programming executives as they discuss how the development and commissioning process has changed in recent years and what it may look like five years into the future. Issues to be discussed will include how international trends are shaping domestic greenlights, concerns about creative-talent shortage, trends shaping development, targeting global and local at the same time, the impact of recent social movements and key barriers impacting development and commissioning.

Connect with us for an insightful and compelling conversation into the forces driving development, commissioning and programming in this non-stop era of peak TV.

Moderating:


Stephen Stohn
Executive Producer
Skystone Media Inc.; Executive Producer, Degrassi


Featuring:


Sally Catto
General Manager, Programming
Canadian Broadcasting Corporation

Corrie Coe
Senior Vice President, Original Programming
Bell Media

Lisa Godfrey
VP, Original Content
Corus Entertainment

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